Blog

Arriving at a website that wasn’t intended for you can feel a lot like traveling to a foreign country you hadn’t planned to visit.

When it comes to investing in language interpretation and translation, “price” and “cost” are two very different things.

Price is obviously one of the biggest factors when making a business decision. But when choosing a language service provider (LSP) to interpret the various business languages you serve, there is more to price than meets the eye.

The importance of providing translated materials to multicultural patients cannot be overemphasized.

Unfortunately, many healthcare organisations are not sure how to expand their language access programs to include healthcare translation services.

The internet has opened the door to any company that wants to go global.

With one click, a consumer can now buy shoes from Paris while lying in bed in Beijing or sitting in a Buenos Aires coffee shop.

If your organisation has decided to undertake a localisation project, you’ve already taken an important step toward expanding your reach to a global audience.

The bad news is your language service provider isn’t right for you anymore.

Now the good news: You have an opportunity to start fresh with a new provider. And, if you do it right, you can make the switch seamlessly, without impacting the individuals you serve or inconveniencing your staff. Before making the switch, here are five steps you should take to ensure you select and transition to the right provider.

It is vitally important that any brand introducing a new product to a global marketplace needs to consider localisation, internationalisation and globalisation well before the launch. This is not only to present a clear and professional image of the brand but also to avoid any confusion or embarrassment when dealing with multi-national clients.

The reality of our world’s increasingly globalised society could, in the future, pose a big stumbling block for these businesses who do not invest in interpretation and translation.