Two Ways Banks Can Use Interpretation to Reach Multicultural Consumers

Bank interpretation multicultural consumer

Demographic shifts tell us that financial consumers have become more culturally and ethnically diverse.

Over 65 million U.S. residents—or 21 percent of the U.S. population over the age of five—speak a language other than English at home. More than one out of every 12 people in the U.S. are limited English proficient (LEP), meaning they speak English less than very well. This group represents around nine percent of adults living in America.

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