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CASE STUDY: How Language Access Is Improving Safety in Kentucky's Most Diverse City

Posted by The LanguageLine Solutions Team on October 29, 2018

The Hispanic and Asian populations in Bowling Green, Kentucky, have more than doubled since the turn of the century. Fourteen percent of the city’s residents are originally from another country, giving it the highest percentage of foreign-born citizens in the state.

Calls from limited-English speakers to dispatch and other city services come in high volume.

Daily – I would say multiple times every day,” said Amelia Bowen, Bowling Green Police Communication Manager, in an interview with news station WBKO-13. “We can’t staff someone 24 hours a day that would be able to meet the whole community’s language needs. So LanguageLine breaks that barrier and gives us the instant access we need to help everyone in the community.”

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CASE STUDY: How Video Interpreting Is Being Used to Improve Community Policing

Posted by The LanguageLine Solutions Team on October 26, 2018

This is community policing on steroids.”

These were the words of Nassau County (NY) Police Commissioner Patrick Ryder on Wednesday when he announced the implementation of the LanguageLine InSight Video Interpreting application in patrol vehicles.

The interpretation service was already available in police precincts, headquarters, and other buildings. The addition of the interpreting application to officers’ cell phones allows them to communicate on-demand with residents using a video interpreter in 36 languages (including American Sign Language), as well as 240 languages in audio-only.

“It’s one way that we’re proving that every single person in Nassau County – in our growingly diverse county – will be respected and be protected,” County Executive Laura Curran said.

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NEW eBOOK: Multicultural Consumers & the Bank of the Future

Posted by Todd Sanislow on October 18, 2018

Banks, mortgage companies, consumer lenders, credit card issuers, payments networks, auto lenders and leasing entities are all staring into a future filled with disruption.

There has been much talk about the “bank of the future.” Conversation has centered on offering appropriate technology and channels, but there is one critical element that is frequently missing: language.

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Declaring Our 'Why'

Posted by Simon Yoxon-Grant on October 16, 2018

Why?

When you do something every day, you tend to lose perspective from time to time. It’s the nature of work that we get so close to what we do that we sometimes forget why we’re doing it.

Three recent news items have refreshed our perspective and reminded us of our “why.” They prompt us to remember that what we do each day is actually pretty remarkable.

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Five Business Languages Your Company Should Learn by 2025

Posted by Simon Yoxon-Grant on October 5, 2018

The pace of globalization is accelerating, to the extent that half of customers for U.S. businesses will come from overseas by 2025. Meanwhile, three-quarters of Internet users already speak a language other than English, with that percentage expected to grow.

This reality could pose a stumbling block for some businesses. According to The Economist, nearly half of 572 senior executives interviewed said that misunderstandings and “messages lost in translation” have stalled major international business deals for their companies. More than 60 percent of these executives also said that poor communication skills have negatively affected their plans to expand internationally.

As organizations try to adapt to this new reality and optimize their language-access strategies, most are asking: Which business languages are the most important?

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Language Training for Medical Staff Can Keep Health Care from Getting Lost in Translation

Posted by The LanguageLine Solutions Team on September 13, 2018

A non-English-speaking mother-to-be arrives at a hospital to give birth, unaware that her pregnancy is high-risk. The clinic where she had her pre-natal appointments did not use professional interpreters. Instead the clinic relied on the serious news being conveyed by the woman’s sister-in-law, who did not have the heart to explain the diagnosis. The woman is told at the hospital that her child will not make it.

A 9-year-old Vietnamese girl arrives at the emergency room with what appears to be a severe stomach flu. The girls’ parents do not speak English. Instead of using a professional interpreter, hospital staff instead speaks only to the girl and her 16-year-old brother about her prescription, sending them home with instructions that the girl should return if she experiences specific side effects. The girl ends up having a negative reaction to the drug. She suffers a heart attack and dies.

These real-life outcomes seem as if they should have happened in days gone by. Sadly, these events took place recently. Even worse, they are not uncommon despite readily available on-demand language services.

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How Community Health Centers Can Get Quick Access to a Language Interpreter

Posted by The LanguageLine Solutions Team on March 15, 2018

You care for patients at a community health center. You see many patients each day and strive to deliver the very best treatment.

Your center serves not only Spanish-speaking families, but recently many Vietnamese are coming in for services.  You understand the basics of the language but are far from fluent—certainly not enough to have in-depth conversations about their health concerns.

Communicating effectively and efficiently with all your patients is a high priority, not only to deliver the appropriate care, but also for better health outcomes and patient satisfaction.

What if you had reliable, on-demand, easy to access qualified language interpreters anytime you needed them?

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Three Reasons Insurance Companies Need a Single, Comprehensive Interpreting Agency

Posted by Greg Marshall on March 5, 2018

Insurance is a complex and sensitive industry. Policyholders are seeking to protect the things and people that matter most. Each has several points of contact with an agency or company, from quoting to enrolling to filing a claim to updating coverages.

Communicating the details of an insurance plan or a claim can be difficult enough in English, but when the policyholder speaks another language, the conversation can become even more challenging.

Insurance companies often have bilingual agents or contact center employees to handle interactions with policyholders or potential customers in a handful of languages. But many are missing a significant opportunity by not completely fulfilling the needs of people who speak other fast-growing languages in the United States. Instead of having a long-term partnership with a single interpreting agency, they use various vendors for different languages and types of services. This can lead to inconsistency, confusion and frustration for customers, plus inefficiency for employees.

Here are three good reasons why insurance companies should hire not only an interpreting agency for handling phone calls, but one that offers comprehensive language services.

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How Independent Insurance Agents Can Use Language Services to Expand

Posted by Greg Marshall on January 9, 2018

 

In the most basic sense, having agency means having the power to act in a given environment. Independent insurance agents exercise that power every day, but it may be limited if they have difficulty communicating with customers whose primary language isn’t the same as their own.

Having access to comprehensive language support is no longer a "nice to have" if business expansion is the goal. Eliminating language barriers is essential to a great customer experience.

About one in five Americans speaks a language other than English at home, and they’re likely an untapped or underutilized market for the independent agents working with your insurance company. By partnering with a language services agency that offers interpreting and translation, you can help agents reach and sell to these millions of potential customers. Here are just a few of the ways independent agents can benefit from a language services agency.

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